Company

Our most valuable skill is our willingness to listen

who we are

let's get a few things straight from the get go

Soft White 60 is a NEW Canadian company, headquartered in Manitoba.We haven’t been around for 50 or 100 years, and we don’t have a multi-million dollar balance sheet…YET.
Soft White 60 is a SMALL company. We have a select group of experienced Board Advisors, Partners, Associates, and Specialists that we work with to provide TAILORED solutions to each of our client’s challenges.
Soft White 60 is a DIFFERENT kind of company. We don’t want to be like our competitors, which is why we’re not trying to look, sound, or act like them. We believe in employing a different type of approach, and we’re hooked on COLLABORATION. You’ll see it in every interaction you have with each and every one of our people. We think you’re going to find it refreshing, and we’re betting that you’re going to like it…A LOT.

methodology

How do we do it?

Soft White 60 has developed proprietary methodologies for all of its key processes. When you see any correspondence from us, whether it’s an e-mail, letter, Expression of Interest, Proposal, Report, or even a business card, you’ll recognize it right away, and you’ll quickly come to recognize the consistency that’s embedded in everything that we do.

In addition to developing a familiarity with us, what we’re really trying to do is build a sense of family and comfort between our organization and our clients. Our objective is to be viewed by organizations like yours as a TRUSTED PARTNER. In fact, we won’t even think of considering ourselves successful until we do just that.

The question is “How do we get there?”, and we believe that we have a great answer: “Together. By listening first with open minds, agreeing on the best path forward, walking hand-in-hand to the destination, and sharing our thoughts with each other along the way.”

At Soft White 60, we get it. We realize that just because we did something one way, in one country, at one point in time, that doesn’t mean that we can do something else the same way, in another country, at a different point it time. We recognize that each country, each client, and each challenge is unique. We understand that a myriad of factors including culture, politics, history, stakeholder expectations, public perception, recent developments, and changing priorities all may have a significant impact upon when, where, why, and how a particular solution is ultimately delivered. It’s what sets us apart from the crowd.

There are hundreds, perhaps even thousands of firms that are capable of delivering quality technical solutions. However, there are precious few that possess the soft skills and finesse to deliver quality technical solutions that also address each of the qualitative issues described above.

That’s how we do it. By seeking first to understand, and then to be understood. And in doing so, we don’t just want to build a company. We want to build trust. We want to build relationships. And we want build a bright future – together.

switching on

what's with the name?

Soft White 60 is a name that most people know, without realizing that they actually know it. It’s a household name with a pedigree akin to “1,500 thread count”, “double-ply”, or “dark roast”, insofar as being a descriptor of an everyday product that has never been branded – UNTIL NOW.

The name Soft White 60 pays tribute to one of the world’s most popular categories of light bulb – Soft White, 60 Watts.

This legendary bulb, which began its life as an incandescent and whose yellow hue has recently been replicated by more energy efficient versions, remains the benchmark for lighting homes and offices around the world. Soft White 60 is still referenced in new Compact Florescent and LED literature and packaging as a comparator against which new bulbs and their Wattages are measured. As such, Soft White 60 will remain a household name in the annals of electric lighting, and in the same vein, it is our dream that Soft White 60 will become just as popular a name in the realm of International Energy Services Consulting.

Canadian professionals, international expertise

Mark Mandzik

Mark is an energy sector executive and the Managing Director and founder of Soft White 60 Corporation.

Tom Molinski

Tom is an electrical engineer and Soft White 60 Partner specializing in renewable generation, planning, and integration.

Dan Lohr

Dan is a professional accountant and a Soft White 60 Associate specializing in finance and utility information systems.

Greg Sylvestre

Greg is an economist and a Soft White 60 Associate specializing in procurement and supply chain management.

Don Priestman

Don is a civil engineer and a member of the Soft White 60 Advisory Board specializing in executive management and engineering economics.

Jim Roik

Jim is an electrical engineer and a member of the Soft White 60 Advisory Board specializing in transmission and distribution engineering.

Ken Birch

Ken is an electrical engineer and a member of the Soft White 60 Advisory Board specializing in transmission engineering and thermal generation.

Al Snyder

Al is a civil engineer and a member of the Soft White 60 Advisory Board specializing in strategic planning and utility management.

Bill Young

Bill is a professional accountant and Soft White 60 Associate specializing in financial and managerial accounting for utilities.

Eric Bibeau

Eric is a mechanical engineer and Soft White 60 Associate specializing in alternative energy generation technologies.

Francois Latreille

Francois is a mechanical engineer and Soft White 60 Associate specializing in management consulting.

Robert Turland

Robert is an environmental scientist and Soft White 60 Associate specializing in environmental and social impact assessment.

Jacco Kooij

Jacco is a commodity and financial trading specialist and Soft White 60 Associate specializing in energy-related commodity trading and risk management.

Erich Fussl

Erich is an investment banker and a member of the Soft White 60 Advisory Board specializing in energy capital and finance.

Peter Czech

Peter is a professional engineer and a member of the Soft White 60 Advisory Board specializing in transmission systems.

Mac Maidens

Mac is a utility executive and a member of the Soft White 60 Advisory Board specializing in thermal generation.

Raymond Noel

Raymond is a civil engineer and Soft White 60 Associate specializing in rural electrification and commercial utility operations.

Otto Lang

Otto is a lawyer and former member of the Canadian Parliament. He is a member of the Soft White 60 Advisory Board specializing in utility regulation, law, and energy policy.

David Beckham

David is a Building-Integrated PhotoVoltaic (BIPV) specialist and Soft White 60 Associate specializing in design and engineering of photovoltaic (PV) solutions for commercial building envelopes.

Rick Horocholyn

Rick is a financial modeller and Soft White 60 Associate specializing in financial and economic modelling and analysis and integrated planning.

CANADA - MANITOBA,
277 Wildwood Park,
Winnipeg, MB R3T 0E4

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+12042286994